In the early stages of product development it is common for food brand owners to source their ingredients from a retail store or a wholesaler. While this works in the early stages of production to accomodate lower volumes, sourcing from a reliable ingredient manufacturing partner is foundational to growing a great food brand.
Consistent price: Purchasing contracts ensure long term ingredient price stability.
Guaranteed supply: Ingredient manufactuers have expertise in reliably sourcing agri-food ingredients.
Consistent quality: Retail products can change or be discontinued without notice, working with an ingredient manufacturer reduces that risk.
Choice: Many ingredients are available in multiple versions so you can select the functionality, quality, package format, that works best for your application.
Product information: A reliable ingredient manufacturer will supply product specifications with information on: processing, country of origin, quality targets, regulatory compliance, 3rd party certifications, allergens, ingredients, nutrition, food safety controls, etc.
Allergen control: Completed "Allergen Check Lists" are vital information to have on each ingredient to back up allergen free product claims.
Custom blending: When volumes are sufficient an ingredient manufacturer can often preblend multiple ingredients into a custom blend to increase produciton efficiency of the final product. This often applies to grains, flours, spices and seasonings.
Competitive advantage: Finding the right ingredient manufacturing partner who will make you a custom ingredient or sell to you exclusively contributes to your product being superior to the competition, unique and not easily imitated.
Written By: Venturepark Labs Team